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5 Reasons to Spend Time & Resources Conducting Market Research (and How to Do It)
Understanding your customers and prospective customers is at the heart of producing products and services that users want to consume. The true difference between brands that excel and produce products...

Internet Marketing For DME / HME Companies
As you may know, our specialty is online marketing for DME / HME companies. We offer a reporting service that is very transparent that simply shows you the amount of sales...

How Many New Blog Posts Should My Blog Have Every Month?
As the owner of a marketing company that offers guest blog posting services, that’s a question that clients and prospects ask me all the time. There is no exact answer...

Should You Optimize Your Email Marketing Campaigns for SEO?
When most businesses think SEO, they think about the content on a website; most specifically, a business website that is trying to climb the rankings of Google. In other cases...

How to be Philanthropic with your Business
Before we answer the question of how you can be philanthropic with your business, we must first answer the question of why. Why should a business be philanthropic? In what...

How to Get Started Creating and Offering Mobile Coupons
Mobile coupons are a great way to get people interested in your business and shopping with benefits, whether that be online or in your store location. As with any other...

The Audience Your Business Has Isn’t the Audience You Want: How to Make the Switch
You may have been building up your audience for the past several months, but an increase in followers or more people paying attention to your brand does not always mean...

6 Common Mobile SEO Traps to Avoid
Your company is growing and so are smartphones’ capabilities. Users typically conduct their initial inquiries on smartphones, and to be successful in 2017, mobile optimization is imperative. Below is a...

Why PPC Advertising Can’t Be Ignored for a Business Looking to Sell
People seem to turn to search engines for one of two things: To ask a question or to find something to buy. In general, it seems that SEO works wonders...

Breadcrumbs On Your Blog Improve SEO and UX: How to Get Started
When Google bots crawl your site, they analyze several different aspects to determine if your blog is something high quality that provides value to Google users. One of the biggest...